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DuneBerry In Celebration of the Resort Lifestyle

DuneBerry Resort Wear’s unique niche as a Women’s, Men’s & Children's Boutique of Resort Wear & Athleisure apparel as well as its focus on a multigenerational market makes the DuneBerry franchise opportunity one of a kind!  There is not a boutique franchise in the market that compaires. DuneBerry is truly in a class of it's own.

Being like-minded is important to us. All fashion apparel franchise opportunities require hard work, ambition, passion, and a drive to succeed. We also are known as being a lighthouse where people can feel safe sharing their thoughts and feelings, and we have become a haven for those who want to share and be supported by a stong faith-based friendship.  We believe the purpose of business in our location(s) is to lend stability to the larger community by acting in ways that support a shared commitment to ideas, to issues, to values, to goals, and to management process (this is true for customers and associates) ...as stated below in our Customer Promise these things enable work to have meaning and be fulfilling in our relationships.  We are a company that is not ashamed of our stand for the truth, for what's right, and for our Biblically-based business principles like practicing the Golden Rule "Do unto others as you would have them do unto you" ~ Luke 6:31.  Integrity, honesty and good values are important to us.  We look for similar qualities—and a few more—in each of our prospective franchisees.  

Other attributes we look for in a perspective DuneBerry Owner


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The ability, drive and self-discipline to succeed in operating our DuneBerry brand in their choosen location, and to uphold and fulfill our brand standards.

Willingness to learn from us and follow our DuneBerry system standards.

Be financially stable and have the capital resources to properly launch a DuneBerry store and support it through the first couple startup years.

Someone who has managed a small business and has proven skills to run all aspects of a small enterprise.

A passion for fashion retail and for the DuneBerry concept in particular

Self-starter who after DuneBerrry training can operate independently.

Customer service oriented with a servant leadership management style - more of a giver than a taker.

One who embraces and can execute our stated Customer Promise.


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