11.  Optional Internal Funding Program

Dune Holdings Group has developed an exclusive funding program

Equity Earnout Rollover - Finance & Franchise Agreement (“ERFA”) that

may be offered to qualified Franchisees.  The unique DuneBerry

Franchise Model “ERFA” has been created to add more value and

accommodate an easier path of acquiring a DuneBerry Franchise.

a.  Equity – Your skin in the game; the money value of your interest in a store.

b. Earnout – or Earnup refers to increasing your equity share by leveraging earnings from operating the store, toward a greater and greater equity position.

c.  Rollover - A rollover is typically the transfer of capital from one investment to another…in the case of ERFA it's the Seller investing back into the business being sold in the form of a carryback (or investment) in the buyer.  A seller loan, similar to what a bank does for a home buyer.

d. Finance - refers to the Seller financing 80% of the purchase under certain terms and conditions.

e. Franchise – a somewhat traditional franchise agreement is part of the packaging of a DuneBerry ERFA.